Wednesday, 25 July 2012

Make Events Memorable With Personalised Photo Frame


You can’t hold time. It slips from you fist like silky sand. But some of the events in your life are unforgettable. You always want to keep those moments to your heart. So you can make those moments memorable through Simple but innovative Photo Frames.

Don’t Just limit yourself to traditional photo frame only. You can have now your photo engraved directly on Wooden, Metal, Acrylic or Stone. This makes your photo stunning. These frames make your and your loving one’s moments memorable.

You can present these Photo Frame on any occasion like Graduation Ceremony, Wedding Day Gift, Any Anniversary, Birthday Gift, Corporate Gift.

With the advent of so many social media site, people share their photos but nothing can replace those special feelings you have when you touch real Photo Frame to your heart. This touch takes you back into those loving moments. For moments you forget your present state and lost into your young days. Your graduation frame takes you in those golden days you spent in university with your friends.

Child grows very fast. You capture those moments in camera. You can have these special moments in the Photo Frames. These photo frames becomes very special when your child goes away from you for further education or abroad.

You can present Photo Frame of some special business event with your Logo. Whenever you client look at the frame, it reminds him your company.

If you're looking to give something special to your spouse to celebrate the day you became man and wife, look no further than these picture frames.  You can choose his or her favourite colour picture frame, add any message you'd like (perhaps including the date of your wedding), and several special photos.  While this might sound like a great gift for women, men are more sentimental than they let on sometimes.

Thursday, 19 July 2012

Basic Twitter Terms You Need To Know Part 2


In our Last Newsletter, we show about some Basic Twitter Terms. Today we will see some more Basic Twitter Terms.

DM – means “Direct Message”. Two Twitter followers can send Tweet like short message DM in private to each other. You can’t send DM to any person who doesn’t follow you but if you follow him, he can still send you DM.

Engagement: Like in normal life, the engagement means you involve in active conversation with other people on Twitter. You can start this conversation by Tweeting, Retweeting, DM etc. This creates sense among people they have relationship with other real people.

Hashtag (#): You can insert Hashtag with any of keyword in your Tweet so when people search for that keyword, your Tweet will appear in their search result. This will help you expand your reach.

Feed: In simple terms, Feed is a chronological list of updates with most recent updates on the top. You can find feed on every page of  Twitter whether it is you Home Page, Profile Page or Search Page. You can find feed of your followers’ Tweets on your Home Page, Feed of Your Tweets on your Profile Page and Feed of search results on your search page.

Trending: Any term popular on Twitter is called Trending. You can find popular Current Trending on Twitter Home Page. They give you location wise as well as worldwide Popular Trending on Twitter. You never know how long particular Trend last on Twitter.

Wednesday, 18 July 2012

Get Attractive Shop Front

      
Shop Front is like a Headline of an article. It draws an attention of your customers. It is the first thing your customer will notice. Even some people decide whether to enter the shop or not just from looking at the Shop Front.

There are two aspects of shop front – it’s design and then production of it. You can have separate designer to design shop front and then find some shop front specialist to manufacture it. Sometime some shop front manufacturer helps you design it.

To make your Shop Front, you need to think on various elements like colour, font, the type of Letters – 3D or Flat, material of letters – stainless steel, brass, acrylic, wood, foam, vinyl, neon, the display, the products you put in display- their arrangement, security etc.

Before you start anything, you should have guideline about shop fronts from your local council. Whether they have any restriction on certain aspects. You should also think about security of your shop front when you are going to display costly items. You can have roller shutters or grills so something similar.

Lets start with colour. The colour of your shop front depends on the colour of your Logo and also on your product colour. The colour should be generally bright to attract customer’s attention easily. The dull colour fails to attract customers normally.

Tuesday, 17 July 2012

How To Create A Meaningful Logo


To establish unique identity of your business, you need a creative, attractive and functional Logo. It should convey the vision and philosophy of your business. Logo is the point of reference for the customer. Logo creates visual picture in customers’ mind about your company and your products.

Logo is like the dress we wear. Certain dress projects the image of vintage or modern culture. Similarly the graphics, content, size, colour and shape of the Logo projects certain image on customers’ mind. There should be an unique balance of all these elements into your Logo.

Before you design your logo you should carry thorough research – the target audience , demographic data about target audience, nature of your product, your industry – business segment, the message you like to convey etc. The amount of efforts you put into this research is worth because once you create your logo, it is very difficult to change it.

Logo should be simple so your target audience can remember it easily. It should not be too complex. The number of colours in your logo should be miimum.

Give due respect to Logo of other companies. Try not to create a similar logo to other companies. Otherwise this will create confusion among customers and also a trademark problem.

There are different types of Logo – text logo, image logo or combination of them. You will use your Logo in different medias like print media, website, presentation etc so you will have to edit them number of times. So if you engage designer to create Logo, always ask your Logo in number of formats so you can easily edit them at later stage.

Thursday, 28 June 2012

Basic Twitter Terms You Need To Know


OK, you have opened a Twitter account & also got few followers by sending invitations to your customers or suppliers. But before you start regulary update & engage with your followers, you need to know some basic Twitter terms. They will enable you to understand Twitter further & you can make better use of Twitter for your business.

Follower: On Twitter once you follow other user, you will be able to see his Twitter updates on your homepage. Similarly when he follows you, he can see your updates on his homepage. This is Twitter social relationship. More the followers, wider is the spread of your updates.

Tweet: The message you send through Twitter is called Tweet. You can send any message up to 140 characters. Even links or photos are also considered within this character limit. Twitter automatically shortens your URL. The Tweets are Public & searchable.

Retweet: Twitter is social media platform to share ideas, news, and insights. If you find any of your followers Tweet useful and think your other followers will be benefited, you can Retweet his Tweet. When you move the cursor over Tweet, you will find Retweet Button,

@mention : You direct public messages to other Twitter users by inserting an “@” sign immediately followed by their username. For example, “@creativeeyemedi – any message.” This causes your tweet to also appear in the “@Mentions” section of the target’s Twitter account.

A tweet that begins with “@username” will only appear on the home pages of followers who also follow the person you’re referencing, but if you place the @Mention later in your update, it will appear to everyone who’s following you.

We will discuss some more Twitter Terms in next post.

Wednesday, 27 June 2012

Promote Your Business Using Promotional Products


Everybody likes free gift. When you keep you clients smiling, you business also keep growing. You must spend some percentage of your profit for promotional products to attract customers, retain them or make them spread word about you. Every business can afford promotional products.

If you sell high value product, you can afford to give high value promotional product. If you sell low value product, then also you can give lower value promotional product.

  • If you have a store, you can use pen, sticky pad or any promotional item with logo as a thanks giving gesture to visit store. He client will appreciate this gift & this gift will build a personal relationship.
  • When business seems to be low-In case a business is experiencing a downward trend in the business especially with some specific products, one can organize to come up with promotional items to encourage clients to invests or buy the products.
  • You can also offer some promotional product when customers achieve certain buying target. Obviously your promotional product should be valuable to them so they will be stretched to to reach the target.
  • Items that matter to their clients- Choose promotional products that can be used by and add value to their clients. This may include, caps, pens, sunglasses that have their brand name or logo.
  • Loyal clients- Many businesses look for ways in which they can appreciate their loyal clients. They can choose gift items and decide to send them over to their clients like thank you cards, books and so on that will add value to their most trusted clients.
  • Take advantage of holidays seasons-everyone loves gifts when on holiday. 

 Giving the clients of one’s business promotional products like, cards, calendars, pens, diaries would add a lot of value to them.

These promotional products need not to be expensive but they will have a great impact to the people who receive them. Employees also need to be rewarded for the great work they do and this can be done by giving them promotional items. They can also get extra items that they can give away to their friends and some of their associate clients. This works especially for marketers. The promotional products will foster more loyalty by the workers to the organization.

Tuesday, 26 June 2012

Make Your Memory Live With Canvas Printing


If you have photos of your honeymoon, your children’s childhood or photos of your memorable trip, why not make them live on Canvas? Canvas gives extra ordinary look than just normal photo print.

The canvas can be stretched or gallery wrapped on frame. There are two types of Canvas, Cotton canvas or plastic like poly canvas. The plastic canvas is cheaper than cotton canvas but not looks as great as cotton canvas.

Now a days canvas is also printed digitally on inkjet printers. The good canvas is durable & fast drying. They last longer & water resistant.

You can have stretched canvas or loose canvas. With stretch canvas, you don’t have to stretch the canvas on frame yourself because they are stretched on frame by professionals. Yes when you order stretch canvas, you need to pay more for postage because it comes with frame so the package becomes large.

He cheaper canvas usually have dots in printing so always get your photos printed at good printers who use good canvas to avoid dots in printing.

Its better for you to check if there is any hidden charge when you order. Some printers give cheaper price but then ask extra even to manipulate in your photo colour.